#WhatNoOneTellsYou About A/B Testing
- 2.72% of online retailers test their CTA (Call To Action) button
- Google ran more than 7 THOUSANDS A/b Testing in 2015, which 40 of the tests are to determine which shades of blue earn more clicks
- QuickSprout runs A/B testing once every two weeks, and it boost up their sales by 20%
- People surfing on TreeHouse library never sign up, having their navigation bar and sign up button scroll as the page scroll down, boost up their registers of 138%
- Microsoft went from 14 days trial to 30 days trial, as the result, 102% more people continue purchasing the software after their trial period ended
Still doubting the power of A/B testing? Try Obama!
President Obama election year of 2008, trial their CTA button, and combine it with Obama's family picture that says "learn more", as result, increasing signups by 40.2% worth of 60 million dollars and 288.000 Volunteers
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